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E-commerce SEO

E-commerce SEO — sales, not just sessions.

In a store, category pages are the money pages. We build categories around search intent, handle filters and duplicates, and write content that helps people buy — not just rank.

−70%

First-response time

61%

Tickets resolved automatically

Who it's for

Built especially for —

Problems we solve

If this sounds familiar —

What's included

What you actually get.

01

Commercial keyword research

Buying-intent phrases mapped to categories and products.

02

Category architecture

A structure that serves both shoppers and crawlers.

03

Faceted navigation

Which combinations to index and which to block.

04

Category & product content

Unique copy, comparisons and FAQs that help people decide.

05

Product schema

Price, availability and reviews in results.

06

Shopping alignment

Coordinating organic with Google Shopping.

Results

The proof — in numbers.

AI & Automation + Web Development · 5 months

An online store handles 3× the enquiries — with the same support team

We built a WhatsApp bot that answers from the catalogue and shipping policy, and an automation that triages tickets and passes on only what needs a person.

−70%

First-response time

61%

Tickets resolved automatically

+19%

Chat conversion

“We thought a bot would annoy customers. Instead they get an answer within a minute, and our agents finally handle real problems.”

Yoav K.

Founder, home & garden store

How we work

The process — transparent from day one.

01

Read the ground

Your product, audience and competitors — so we know exactly where the win is available.

02

Build the strategy

Target phrases, budget split across pages, content mapped short and long term.

03

Optimise the site

Structure, speed, hierarchy, user experience, code and tagging.

04

Execute

Content, links from our own network, campaigns live and monitored daily.

05

Measure & improve

Monthly reporting on business metrics, insights and the next set of moves.

Frequently asked

Questions about E-commerce SEO

Categories or products first?

Usually categories — that’s where commercial search volume lives. Products get pushed where model-specific demand exists.

Yes, as well as WooCommerce and Magento. Each platform has different limits and we plan around them.

It balances rather than replaces it. When organic covers research, paid can focus on hot buyers and acquisition cost drops.

Related guides

Learn more before you decide.

Thoughts on SEO, GEO and AIO – where is search heading in the age of AI

Thoughts on SEO, GEO and AIO – Where Is Search Heading in the Age of AI?

How to prevent indexing of filter pages

How to Prevent Indexing of Filter Pages – Technical SEO for Large Sites

Why Is My Site Fast on Desktop but Slow on Mobile?

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