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Redesign & migration

A new site. Same rankings. And more.

An unplanned migration is the fastest way to lose traffic. We map every URL, build a redirect plan, and verify after launch — so the new site starts with the old one’s authority.

#1

For its core service

+188%

Booking form starts

Who it's for

Built especially for —

Problems we solve

If this sounds familiar —

What's included

What you actually get.

01

Existing URL crawl

Every page, backlink and ranking.

02

Page classification

Keep, improve, merge, redirect or remove.

03

301 redirect map

A full old-to-new map before launch.

04

Design & build

A new site with search structure decided first.

05

Pre/post-launch QA

Canonicals, sitemaps and internal links.

06

90-day monitoring

Close tracking of indexing and rankings.

Results

The proof — in numbers.

Web Development + SEO · 7 months

A clinic's brochure site becomes its main booking channel

The old site ranked for the practice name and nothing else. We rebuilt it around what patients search before booking, and kept every bit of authority through the migration.

#1

For its core service

+188%

Booking form starts

0

Rankings lost in migration

“The monthly call is the part I value most. Someone who knows our business explains what moved and what they’re doing about it — in plain language, every month.”

Dana L.

Owner, private clinic

How we work

The process — transparent from day one.

01

Read the ground

Your product, audience and competitors — so we know exactly where the win is available.

02

Build the strategy

Target phrases, budget split across pages, content mapped short and long term.

03

Optimise the site

Structure, speed, hierarchy, user experience, code and tagging.

04

Execute

Content, links from our own network, campaigns live and monitored daily.

05

Measure & improve

Monthly reporting on business metrics, insights and the next set of moves.

Frequently asked

Questions about Redesign & migration

Can we relaunch without dropping?

A brief wobble is normal. With a full redirect map and QA, most sites recover and overtake within weeks.

Only with good reason. URLs that bring traffic and links are kept.

We map, improve and merge — never delete blindly.

Related guides

Learn more before you decide.

Thoughts on SEO, GEO and AIO – where is search heading in the age of AI

Thoughts on SEO, GEO and AIO – Where Is Search Heading in the Age of AI?

How to prevent indexing of filter pages

How to Prevent Indexing of Filter Pages – Technical SEO for Large Sites

Why Is My Site Fast on Desktop but Slow on Mobile?

Let's talk

Want to see what this could do for you?

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Prefer to talk? Call 050-902-5542

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